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Small Business Saturday 2015: Start Planning NOW!
Small Business Saturday 2015 is a month away (11/28). Are you prepared? It’s not too late. Here’s what to do… 1. Identify the big draw. Small Business Saturday isn’t just another Saturday. The goal is...
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Supercharge Your Marketing Plan for 2016
Tick tock, tick tock. Have you given any thought to marketing your business next year? Marketing plan development can feel like a daunting task, but if you approach it knowing there’s no...
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But I Have Nothing to Write About! Strategies for Overcoming Writer’s Block
Fresh, original content is the cornerstone of any effective marketing strategy today. The problem is that creating fresh, original content is sometimes easier said than done. Here are some tips for...
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Say Hello to Cool Promotional Apparel Just Right for Spring Events!
It’s time to break out the T-shirts, polo shirts, and baseball caps because spring is right around the corner. What better way to promote your business than by making sure your employees and customers...
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How to Recognize Employee Burnout (& What to Do Next)
It’s important to learn how to recognize the signs of employee burnout so that you can address the issues right away and get your employee back on track. Here’s what to keep in mind. Signs of Employee...
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Tradeshow Checklist: The 7 Things You Need to Do to Prepare
Tradeshows are a great way to get face to face time with potential customers and vendors in your industry and you also get to scope out the competition. But they can also be expensive, so you will...
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Do I Need a Logo for My Business?
What is a Logo? Do you need one for your business or event? A logo is important because it catches the eye of prospective customers and reassures customers that they have landed in the right place....
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Top 22 Creative Ways to Use Your Promotional Pens
Here at Amsterdam Printing, we LOVE pens. And we offer so many styles in pens from Stylus Pens, Stylus Penlights and even Plastic Pens, and each pen can be used in so many ways! Recently, we received...
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Meet Darren & Hear the Aerostar Story!
Darren is our lead designer on our newest and most exciting pen, The Aerostar. The Aerostar Pen is truly is the first pen of its kind in the industry. No other pen has an illuminated imprint like...
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See the Inspirational Story Behind the Aerostar via Video!
The Aerostar is the market first illuminated pen and it is a big hit with our customers. Our design team created this pen out of the notion of seeing your name in lights. Outshine the competition with...
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10 Low-Cost Tips for Promoting Your Fundraising Event
For nonprofit organizations, in-person fundraising events are still one of the most fruitful tactics for bringing in donations. Income from ticket sales and registration fees are just the beginning;...
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Dad’s Day Out: How Restaurants Can Attract Father’s Day Diners
It should come as no surprise that the two busiest days of the year for restaurants are Valentine’s Day and Mother’s Day. But do you know what comes in third on the list? It’s Father’s Day. The folks...
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Show Your True Colors: How to Tap Into the Adult Coloring Book Trend
Remember when you were a kid, and all you needed to while away a rainy afternoon was a coloring book and your trusty box of crayons? Now that we’re all grown up — and now that most of our...
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Welcome Students Back to School with Tech Giveaways
It’s that time of year again — time to polish up the desks, button up those lesson plans, and get ready to welcome students back to school for a fresh new year. It’s no secret that today’s students —...
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5 Ways Businesses Can Tap Into Back-to-School Buzz
With summer winding down, students of all ages will soon be heading back to school, and for small businesses, this busy season can add up to big revenue opportunities. According to the National Retail...
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Boost Your Next Campaign with the Power of Color
When Pantone debuted Love Symbol #2 to honor the legacy of musical icon Prince, it reaffirmed the power of color in stirring memories and making lasting impressions. The new deep-eggplant “Love Symbol...
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Promos to Help Customers Keep Their New Year’s Resolutions
Photo by rawpixel.com on Unsplash It’s been several weeks since we rang in the new year, and many of us are at the point when our commitment to those New Year’s resolutions begin to sag a bit. Maybe...
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Celebrate National Mom and Pop Business Owners Day
photo credit rawpixel.com If you’re a small business owner and March 29 isn’t circled on your calendar, it should be — it’s National Mom and Pop Business Owners Day! While most people are familiar...
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Teacher Appreciation Week
Our nation’s teachers are shaping young minds to mold the leaders of tomorrow, and for that, we cannot thank them enough. But we can try. During National Teacher Appreciation Week — May 7-11, 2018 —...
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Patriotic Promos for the 4th of July!
Photo by Stephanie McCabe on Unsplash It’s a day for parades, picnics, apple pie, fireworks, and proudly displaying our patriotic spirit. But did you know that the Fourth of July has only been a paid...
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